The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Forty Encounters With the Beloved Prophet -Blessings and Peace Be Upon Him- His Life, Manners and Characteristics: these encounters in a brief and simple way in order to present Muslims with a glimpse of Prophet Muhammad -pbuh-, his guidance and some of the aspects which made him a role model
Author: Adel ibn Ali Al-Shiddy
Source: http://www.islamhouse.com/p/90747
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In conveying the message of Islam to a non-Muslim, it is usually not sufficient to highlight only the positive nature of Islam. Most non-Muslims are not convinced about the truth of Islam because there are a few questions about Islam at the back of their minds that remain unanswered. This book will help non-Muslims to discover and know more common questions about Islam in more depth.
Author: Zakir Naik
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/314436
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The book contains detailed information and descriptions that show how the Bible was changed and tampered with over the past two millennia. The account and the discussions presented are based on, and collected from, the writings of Christian authors, the Church and the Bible. By Misha'al ibn Abdullah
Source: http://www.islamhouse.com/p/193556
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In relation to fasting, this book contains the most pertinent Qur'anic verses, authentic ahadith, delightful poetry and touching advice. It is therefore, a book for the righteous when they meet for pleasant conversations. It is also a gift for wayfarers when they break their journeys for rest, a treasure for those who share mutual love and respect - For Ramadan is indeed the noblest month and its days are the sweetest days.
Author: Aaed ibn Abdullah al-Qarni
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/320535
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Bulugh Al-Maram (attainment of the objective according to the evidence of the ordinances) is based upon the Ahadith of our Prophet which have been the sources of Islamic Jurisprudence. Al-Hafiz Ibn Hajar Al-Asqalani has recorded the true significance of the Ahadith and their origins & also made a comparison of the versions, if the sources are more than one.
Author: Ibn Hajar Al-Asqalani
Source: http://www.islamhouse.com/p/291076
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